Feedback on Subscription Transition

I’ve never been a fan of subscription software and the messaging around the transition should tell you why. You want to take your customer hostage and convert to a subscription/extortion model. Such a small change and there’s only a slight stench.

Come on, be honest with your customers. What a turn-off to find out this is how you are communicating the change.It casts the company in a sleazy light. Have a nice day.

Thank you for the feedback on the change over to subscription plans.

The reason we’re moving in this direction is so we can deliver more ongoing value rather than asking you to purchase upgrades separately every year.

With a subscription, you’ll receive:

  • Continuous access to the latest updates.

  • New features and improvements as soon as they’re ready (no waiting for a major release).

  • Flexible plans to match your needs (monthly, annual, annual paid monthly).

Our goal is to make sure you’re always getting the best version of our tools without extra hassle or hidden costs. We know some customers prefer the old model, but this shift allows us to provide faster innovation and more value over time.

They’re shooting themselves in the foot. Customers will shift towards using Comfyui to run models locally and bypass perpetual subscription gouging.

The learning curve is relatively high now, but the user experience will be refined, installation will become easier, security higher, and the models will become more efficient.

The company I work for is doing the same thing. Higher ups who don’t have intimate knowledge of the product oruser base are letting customer experience degrade and pushing for higher cost subscription models that are driving customers away.

It’s sad to see, and I hope Topaz can course-correct.

I thought I had purchased a perpetual licence for Topaz Video AI but today the app tells me that my subscription has expired and I can’t use it.
I understand I can’t get updates without a valid subscription but the app I bought now does not work.
I used to love Topaz. Now I’ll start looking at Hybrid and Comfy as alternatives.

I have no issue with paying for software, I do however have major issues with the subscription model.

Hi Johnathan.

Simply make sure you’re Loged in then Click on the Link below to take you to the My Products Page and from there you’ll see a Link to Download the version you own

https://topazlabs.com/my-account/downloads/

Hope this helps

No, it doesn’t help.

I install and run the legacy version and STILL get the frigging subscription screen.

If you have not done so yet, please email the support team directly at help@topazlabs.com and we can look into your account to see what is going on.

If you have updated and were using the new app Topaz Video, but had purchased the perpetual license to Video AI, then your license is for the older app.

Access to the newer app was granted while the upgrade coverage was still active, when that expires it removes the access to the new app as it needs an active subscription plan.